Google Assistant Monthly Newsletters

In 2017, the number of Google Assistant users skyrocketed, and it continues to grow every day. To show users how to tap into the incredible potential of AI, my team and I created beautifully illustrated monthly newsletter emails packed with helpful tips, opportunities to learn about new things, and everyday commands to try for themselves.

Each issue was rooted in a timely, creative strategic theme — from seasonality and holiday travel, to planning a night out post-COVID or enjoying a movie night in. Emails like these delivered dramatic spikes in open rates and daily product usage.